BIPOC-CA
A bold, community-first website for the Black & Indigenous People of Colour Creative Association, made for BIPOC creatives by BIPOC creatives.
- Client
- BIPOC-CA, Vancouver
- Services
- Digital services, website
- Sector
- Arts, culture and community
- Collaboration
- Bridge the Sound, with Shades of YVR
The challenge
BIPOC-CA brings Black, Indigenous and people of colour creatives together in solidarity to claim space in the creative industry. The website had to speak to members, volunteers, donors and partners at once, and carry a message that is unapologetically loud.
Our approach
We led with the association’s own voice: “Reclaiming our voices!” set in heavy condensed type on a deep purple field, with Indigenous-inspired artwork and a multicolour stripe that runs across the top of every page.
Clear paths sit right in the header and hero: About, Programs, BIPOC Creatives, Membership, Get Involved, Resources and Contact, plus a creatives directory, member sign-in, news, and direct donate and volunteer actions.
Working together
Our partnership continues beyond the website. BIPOC-CA and Shades of YVR are collaborating on Bridge the Sound, a live event connecting Vancouver musicians and creatives with the audiences, curators and industry who can help them grow.
Have an idea in orbit? Let’s land it.